مشخصات پژوهش

عنوان	Examination of the Role of Factors Influencing the Acceptance of E-banking
نوع پژوهش	مقاله چاپ‌شده در مجلات علمی
کلیدواژه‌ها	Electronic Banking, Profitable Receipts, Hidden Receipts, Security Receipts, High Quality Network and Service, Security and Trust, High Quality Internet
چکیده	The present paper investigates the role of the factors that is influencing the acceptance of E-banking including profitable receipts, security receipts, hidden receipts, high quality service, high quality networks, internet quality, security and trust. However, the most critical factor on the acceptance of E-banking is security and trust which lead to the attraction and loyalty of customers. The present paper attempts to investigate the variables table, studies have been done and research background. Also, the study considers the definitions of the components influencing E-banking and presents a new conceptual model for the acceptance of E-banking which shows the direct impact of the above factors on the acceptance of customers to utilize such services. The model can be applied and extended in future studies as well. The conclusion will be presented at the end of the study.
پژوهشگران	زهرا خوش ایمان (نفر سوم)، هادی نوری (نفر دوم)، فخرالدین معروفی نقدهی (نفر اول)