Name Mehdi Babaei Affiliation عضو هیئت علمی سایر دانشگاههای داخل کشور Degree _ Website Email babaeemahdi67 [at] gmail [dot] com JournalPaper Presentation Speech WorkShop Book Innovation GrantAttraction Thesis Festival FinishedProject Sales Art StandardCreation TitleJournal 1 Co-branding drivers between professional sport organizations and on-field sports apparel sponsors International Journal of Sports Marketing and Sponsorship